‘On-line
Insurance’ Rising … Occupancy Rate in
the Market ‘Jumps’
《On-line auto insurance
is embracing its golden age. The on-line
auto insurance started on Oct. 2001
has been gaining customers on the advantages
of 10-15 % lower insurance fee than
the other auto insurance and the convenient
method of joining through Internet and
phone calls. As the number of drivers
looking for cheaper insurance due to
the economic stagnation increases, the
market occupancy rate of the on-line
car insurance has risen to the level
of 6%. Therefore, fierce competition
in the insurance industry, including
the advancement of off-line insurance
companies of a large size, is expected.》
▽Raising the market occupancy rate among
the large off-line insurance industries
= According to the auto insurance industry
on the 16th, the original number of
insurance fee(sales volume) in July
this year is 742.7 billion won in total.
Five on-line auto insurance enterprises
among the industry have earned 50.1
billion won, revealing 6.7% of the market
occupancy rate. The market occupancy
rates of on-line auto insurance companies
are 4.7% in 2003 (from Apr. 2003 to
Mar. 2004) and 5.8% in the first quarter
of 2004 (Apr.-June) in the current tide
of rise.
